Available for new projects

I build systems that grow businesses.

Digital marketing, AI-powered automation, and scalable SaaS solutions.

Worked with e-commerce brands, B2B companies, and SaaS startups.

About

Digital entrepreneur.
Systems thinker.

I'm Ertugrul Aslan, a digital entrepreneur based in Istanbul. I specialize in performance marketing, e-commerce systems, and AI-powered automation. I help businesses scale through strategic systems — not guesswork.

Performance MarketingAI AutomationE-commerceSaaS
5+
Years Experience
50+
Projects Delivered
4x+
Avg ROAS
30+
Brands Scaled

What I Build

Systems I Build

Automated content generation pipelines

Build once, publish forever. AI-driven pipelines that generate, optimize, and distribute content at scale.

AI-powered product creation systems

From SKU to live listing in seconds. Automated product descriptions, images, and pricing logic.

Marketing funnels that convert

Data-backed funnel architecture that guides prospects from awareness to purchase systematically.

Scalable SaaS infrastructures

Multi-tenant backends with clean APIs, subscription billing, and infrastructure that grows with you.

Services

How I can help

Performance Marketing

Meta Ads, Google Ads, and multi-channel scaling strategies built for measurable returns. ROAS optimization, audience architecture, and creative testing systems.

Meta AdsGoogle AdsROAS OptimizationScaling Strategies

AI & Automation Systems

Custom AI tools that automate repetitive work and unlock new capabilities. Product generation, content pipelines, and workflow automation tailored to your business.

Custom AI ToolsProduct GenerationWorkflow AutomationContent Pipelines

SaaS & E-commerce Infrastructure

End-to-end Shopify systems, multi-platform integrations, and custom backend architectures. Built to scale from Day 1.

ShopifyCustom BackendIntegrationsMulti-tenant SaaS

Work

Projects & Case Studies

Selcuk Tente — Framer Website
Web

Selcuk Tente — Framer Website

Strengthened brand perception with a modern UI and increased inbound leads. Built a fast, high-performance, visually driven web experience using Framer.

Jretail — Framer Website
Web

Jretail — Framer Website

Optimized product positioning and conversion flow with a SaaS-focused structure. Delivered rapid prototyping and modern design on Framer.

Lessigorta — Dynamic Form System
Web

Lessigorta — Dynamic Form System

Improved lead quality and conversion rates with product-specific form structures. Built a dynamic form system and landing page on Framer.

La Casa Interior Design — WordPress Website
Web

La Casa Interior Design — WordPress Website

Elevated client trust and proposal conversions with a premium design. Custom WordPress site tailored for the interior design industry.

Panel Turkiye — WordPress Website
Web

Panel Turkiye — WordPress Website

Increased organic traffic and B2B inquiries through SEO and content infrastructure. Generated 7-figure sales revenue in 12 months with only $1,500 ad spend, attracting 900+ qualified leads.

Emay Panel — Multi-Language WordPress
Web

Emay Panel — Multi-Language WordPress

Expanded global customer reach and export inquiries with a multi-language setup. Implemented Turkish, English, and Arabic language support for international market access.

Dostamama — Ticimax to Shopify Migration
E-commerce

Dostamama — Ticimax to Shopify Migration

Increased operational speed and scalability with a seamless migration. All product, customer, and order data transferred without loss to a modern infrastructure.

Dostamama — Shopify Optimization & CRO
E-commerce

Dostamama — Shopify Optimization & CRO

Boosted conversion rates and daily revenue through cart and product page improvements. Enhanced sales performance with A/B testing and UX optimizations.

Toboje — Shopify Store Development
E-commerce

Toboje — Shopify Store Development

Built a complete e-commerce infrastructure from scratch, making the brand sales-ready. Delivered theme customization, payment integration, and shipping configuration.

Vagzalli — Ikas E-commerce Setup
E-commerce

Vagzalli — Ikas E-commerce Setup

Optimized product and category structure to establish a solid sales foundation. Delivered a brand-focused store setup on the Ikas platform.

Rozasilver — WooCommerce to Shopify Migration
E-commerce

Rozasilver — WooCommerce to Shopify Migration

Completely rebuilt the infrastructure for higher performance and better conversions. Successfully migrated all product and customer data from WooCommerce to Shopify.

AI Product Image Generator
SaaS

AI Product Image Generator

Developed a SaaS system that reduced creative costs by 80% and enabled rapid content production. An automated product image generation platform built for e-commerce brands.

Carpet Pricing System — XML Automation
SaaS

Carpet Pricing System — XML Automation

Fully automated square-meter-based cost calculation and pricing. Real-time stock and price updates synchronized through XML-based integration.

Product Content Engine — AI Generation
AI

Product Content Engine — AI Generation

Enabled catalog scaling by automatically generating product descriptions and visuals. Improved operational efficiency with an AI-powered content and image generation pipeline.

Multi-Store Automation System
SaaS

Multi-Store Automation System

Synchronized inventory and content management across multiple stores. Reduced operational overhead by centralizing product data, pricing, and stock from a single dashboard.

E-commerce Brands — Meta Ads Scaling
Marketing

E-commerce Brands — Meta Ads Scaling

Scaled ad budgets sustainably with 4x+ ROAS. Optimized performance through automated budget allocation and creative testing pipelines.

Fashion Brand — Creative Testing Framework
Marketing

Fashion Brand — Creative Testing Framework

Increased CTR and conversion rates through creative variations. Identified top-performing creatives using a systematic A/B testing approach.

Multi-Brand Ad Management System
Marketing

Multi-Brand Ad Management System

Continuously optimized performance through automated budget distribution. Centralized ad management across multiple brands with a data-driven approach.

Industrial Panel Manufacturer — Lead Generation
B2B

Industrial Panel Manufacturer — Lead Generation

Drove qualified customer flow for high-volume projects. Increased B2B lead quality and quantity through targeted digital marketing strategies.

Middle East Expansion — Performance Marketing
B2B

Middle East Expansion — Performance Marketing

Achieved active customer acquisition in Iraq and Syria markets. Supported international growth with regional targeting and multi-language ad strategies.

Manufacturing Brand — High-Ticket Sales Funnel
B2B

Manufacturing Brand — High-Ticket Sales Funnel

Digitalized sales processes for large-scale projects. Built a funnel structure and automated follow-up system for high-value customer acquisition.

Dubai Real Estate — International Lead Generation
Marketing

Dubai Real Estate — International Lead Generation

Generated high-intent investor leads from Germany and the UK through Meta Ads. Launched qualified sales conversations with strong conversion potential from day one.

E-commerce Brand — DM-Based Sales Funnel
E-commerce

E-commerce Brand — DM-Based Sales Funnel

Built a direct message-driven sales system with direct payments via DM. Generated hundreds of orders with high-ticket sales reaching up to 30,000 TL per single transaction.

E-commerce Brand — Meta Ads Scaling (17+ ROAS)
Marketing

E-commerce Brand — Meta Ads Scaling (17+ ROAS)

Scaled a 30K TL monthly ad budget to 3.1M TL in revenue, achieving 17+ ROAS. Built a sustainable, data-driven scaling system combining COD and DM sales channels.

Let's build something
that actually scales.

Ready to systemize your growth? Let's talk.

Get in Touch

Contact

Let's start a
conversation

Have a project in mind or want to discuss how to scale your business? Fill out the form and I'll get back to you within 24 hours.

Location

Istanbul, Turkey

Ertugrul Aslan | Digital Entrepreneur & Systems Builder